1770 - Origin of the core business with the cellar.
1860 - Villa Construction.
1919 - Acquisition of property by Mario Odero.
1920/30 - setting of vineyards with Giorgio Odero leadership, the restructuring of the Group and the launch of the first bottles with Frecciarossa’s brand.
1934 - Issue N ° 19 of the National Export Trademark.
1940 and 74 - Further extensions to the cellar.
1989 - Odero’s family roots begins the brand restyling project.
1990 - Cellar renovation, adaptation to modern winemaking techniques, with Dr. Franco Bernabei advice and Margaret Radici Odero leadership, and replanting of vineyards.
1996 - Reorganization of the marketing products in Italy and abroad, with the entry into the family of Pietro Calvi of Bergolo.
1998 - Increased production area from 18 hectares to 26.
2000 - Entry in the company of agronomy Claudio Giorgi.
2002 - Top wine collaboration with Studio Tech Scaglione.
2003 - Resetting range graphics products and launching new labels.